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An independent label based in Aotearoa, New Zealand. Launched in 2024 with just one mission, to use clothing to give form to the lived experience. 
        At times a testimony, a lament, and at others, a commentary. No seasons, but rather releases that read like a long-form story, an autoethnography of sorts.

And, above all else,
a eulogy.




   info@eulogy.co.nz


we’re always open, 
except when we're not 
(parties on sundays).